“The viral campaign finally forced the company to face accountability for the missing collection.”
這場爆紅的行動,終於讓公司為那批失蹤的收藏負起責任。
viral
/ˈvaɪrəl/
adj.
爆紅;病毒式擴散
“Once the videos went viral, the pressure on the company became impossible to ignore.”
影片一爆紅,公司面臨的壓力就再也無法視而不見。
leverage
/ˈliːvərɪdʒ/
n.
籌碼;施壓的工具
“With no money for lawyers, social media became their only leverage against a well-funded corporation.”
沒有錢打官司,社群媒體成了他們對抗大公司的唯一籌碼。
restitution
/ˌrestɪˈtjuːʃən/
n.
賠償;歸還原物
“The company agreed to make full restitution — returning what remained and compensating for what had been sold.”
公司同意全額賠償——歸還剩餘庫存,並補償已售出的部分。
backlash
/ˈbæklæʃ/
n.
強烈反彈;輿論反撲
“The backlash spread beyond the original store — innocent franchise owners nationwide faced harassment too.”
輿論反撲蔓延到原始門市之外——全國各地無辜的加盟主也遭到騷擾。
本集 10 個重點單字
consignment 寄賣;託售
franchise 加盟;特許經營
breach 違約;破壞協議
inventory 庫存;盤點清單
dispute 糾紛;爭議
accountability 問責;負責
viral 爆紅;病毒式擴散
leverage 籌碼;施壓工具
restitution 賠償;歸還原物
backlash 強烈反彈;輿論反撲
學完了嗎?來測試一下
選出最符合語境的答案
1. The store sold his items without permission — a clear _______ of their agreement. (A) inventory (B) backlash (C) breach (D) franchise
答案:(C) breach
breach of agreement 是固定搭配,指「違反協議」。在合約或法律語境中,breach 幾乎都用來描述一方未履行承諾的行為。
2. Instead of selling her jewelry outright, she put it on _______ at a local boutique. (A) dispute (B) consignment (C) restitution (D) leverage
答案:(B) consignment
on consignment 是固定說法,意思是把東西放在店裡寄賣,所有權保留在原主人手上,賣掉才算數。
3. The documentary went _______ overnight, forcing the company to issue a public statement by morning. (A) viral (B) accountable (C) disputed (D) leveraged
答案:(A) viral
go viral 是固定用法,形容內容在網路上快速大量傳播。overnight 強調速度之快,和 viral 的語感完全吻合。
4. The court ordered full _______ — the company had to return the goods and pay for what had already been sold. (A) franchise (B) backlash (C) inventory (D) restitution
5. The _______ against the brand was so severe that even unrelated stores under the same name had to close temporarily. (A) leverage (B) accountability (C) backlash (D) dispute